Autonomous shuttles have the potential to reshape public transport in the coming years, enabling operators to continue and even expand their service despite fewer bus drivers and a challenging funding situation. To encourage new ridership and people away from personal car usage, these new shuttles have to provide a comfortable passenger experience. We would like to share our journey and challenges in trying to bridge the gap between public transport requirements and automotive interior flair.

The workshop introduces the new "InSuM-Automotive Interior Finder" as a strategic tool for the automotive supplier industry. The aim is to show how an active matchmaking instrument can be created from a structured overview of relevant players - for cooperation and innovation projects in automotive interiors. We combine the workshop with an interactive networking format and bring matchmaking to life. Interested parties can present their skills, needs or cooperation ideas with a short pitch and enter into a targeted exchange. This creates direct networking along common themes.

The workshop combines strategic orientation with concrete cooperation - and creates a space in which new partnerships can be initiated.

How do recyclates find their way back into the cycle and what new business models and potentials arise from this?
What conditions must be met so that high-quality products can be created again in the end? (Avoidance of incineration and downcycling)

Objective: To develop specific approaches for how recyclates (e.g. from shredder fractions) can find their way back into
high-quality interior products and which business models can arise from this.

The Chinese automotive market is increasingly becoming a driver of innovation for new interior concepts. A young, digitally savvy and affluent customer group in particular is shaping new requirements for comfort, design, digitalization and user experience in vehicle interiors. The workshop with CarMen highlights these developments and helps companies to derive strategic opportunities and possible innovation approaches for their own products and business models.

New functions in automotive interiors are increasingly meeting growing demands for sustainability, resource efficiency and recyclability. But how can both aspects be brought together in a meaningful way?

In this interactive workshop, participants will jointly analyse a selected interior component and consider it from the perspectives of functionalization and sustainability. Ideas for possible further developments will be developed in small groups and then discussed in terms of their feasibility and possible conflicting objectives.

The workshop offers space for exchange, new perspectives and concrete impulses for future interior solutions.

How CMF Design transforms the driver's cab from a working space into an experience space
CMF as a connecting element between function, emotion and brand.

Although the center console occupies a central position in the vehicle, its potential remained largely untapped for a long time.
However, modern center consoles are increasingly evolving into modular, flexible, and feature-rich systems that prioritize ergonomics and intuitive operation.
With increasing modularity, personalization, and technology integration, the center console is becoming a key design element of the vehicle interior and an important component of individual user experiences.
The development towards autonomous driving is accelerating this trend: Flatter vehicle floors and newly created space are opening up significantly more design possibilities for multifunctional interior concepts.
Based on these new degrees of freedom, Brose has realized an innovative center console design that, in combination with the seats and other components, enables a highly flexible, adaptable, and functional interior.
The presentation demonstrates how new requirements lead to new technical solutions – and how these have been consistently implemented in high-performance concepts.

Introduction on Valeo's innovation processes (user-centered) in general, followed by the presentation of XR Gaming as a specific example of a success story

This presentation shows two innovative use cases that demonstrate how app based nudging and GenAI powered incentive systems can be used to promote sustainable mobility. The goal is to positively influence driver behavior — both while driving and during charging — in order to reduce the CO₂-footprint during the use phase. As part of two pilot projects, non monetary reward systems, AI generated artworks, and CO₂-based charging recommendations were implemented. Both approaches show that transparency, playful motivation, and behavioral impulses can have a positive impact — without relying on financial incentives. The results demonstrate significant improvements in both efficient driving behavior and CO₂-optimal charging. These insights offer OEMs new opportunities to combine environmental objectives with positive customer experiences and to make sustainable behavior an effortless part of everyday mobility.