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Focus on innovation management

Promoting and tackling new ideas and innovations in a targeted manner

INNOVATION MANAGEMENT | Specialist articles

Interview
INNOVATION MANAGEMENT
INNOVATION MANAGEMENT

The path to the innovation future

Pflichtfelder In order for ideas to develop into successful innovations, the exchange of knowledge and technology…
Publication
INNOVATION MANAGEMENT

Data and digitization

Economic, technological and social changes require companies to constantly adapt their actions. This also increases…
Interview
INNOVATION MANAGEMENT

Apply for a patent: For whom is it worthwhile?

Bruno Götz: To answer this question, I like to chat a little from the private sewing box. I have a good…
Publication
INNOVATION MANAGEMENT

Post-Corona Urban Mobility

Those shaping the face major challenges: They must bring together a wide variety of stakeholder interests. In order…
Publication
INNOVATION MANAGEMENT

Data value

In the run-up to any IT project, expectations play an important role. What are the project goals and deliverables?…
Specialist Article
INNOVATION MANAGEMENT

With full energy into the future!

How have the dynamics evolved in recent years and how will they continue to change? The VUCA concept (volatility,…
Interview
INNOVATION MANAGEMENT
INNOVATION MANAGEMENT

Innovation Marketing

Thomas Fick: In fact, I hold the opinion that a healthy, wait-and-see attitude is what helps a product innovation…
Interview
INNOVATION MANAGEMENT

SMEs and start-ups

Tanja Flügel: SMEs in Germany are characterized in particular by customer proximity. Thus, they can respond quickly…
Interview
INNOVATION MANAGEMENT

On the way to becoming an innovation leader

Dr. Tanja Jovanovic: Yes, the potentials we identified for the also apply to other industries. As Bayern Innovativ,…
Interview
INNOVATION MANAGEMENT
INNOVATION MANAGEMENT

Artificial intelligence for SMEs

Dr. Dominik Dellermann: I see the development as problematic because we are technologically behind in Germany. In…
Interview
INNOVATION MANAGEMENT

Open Innovation - The ABC of Openness?!

Dr. Tanja Jovanovic: For me, open innovation means that innovation processes do not end at the boundaries of the…
Interview
INNOVATION MANAGEMENT

Setting up innovation processes correctly

Dr. Tanja Jovanovic: There is actually no such thing as a typical day, innovation thrives on change and the new. I…
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