Dr. Martin Müller has been Managing Director of ALB since 2011. As a qualified agricultural engineer, he heads the Bavarian Irrigation Forum, an information network for environmentally friendly and efficient irrigation funded by the StMELF and StMUV. The irrigation app was developed under his leadership. He is involved in several research projects in connection with the app. The web-based decision-making tool helps farmers to use water as sparingly as possible and in line with crop requirements.