Dr. Martin Holland studied mechanical engineering at the Clausthal University of Technology, where he also obtained his doctorate. He has been with PROSTEP AG since 1994. He has advised customers from the automotive, aviation and mechanical engineering industries in many projects and was the head of the consulting division. In 2001, he was appointed Head of Sales at PROSTEP AG. Since 2015, Martin Holland has been responsible for Strategy & Business Development at PROSTEP. He has been driving forward the topics of Ind 4.0 and IOT, additive manufacturing, blockchain technology, artificial intelligence and the use of data rooms and their integration into backend systems.