thinking mobility outside the box - 3 questions for Dr. Markus Eisel, SyroCon Consulting GmbH

With our small series "3 questions to..." we interview selected personalities on various topics. The interviewees answer questions on topics that are discussed in the form of keynote speeches or other activities at Bayern Innovativ events. Today we direct our short interview to Dr. Markus Eisel, Managing Director SyroCon Consulting GmbH , who will speak at our Kongress mobilität querdenken on October 22, 2019 in Nuremberg under the heading "smart & systematic".

Individual software solutions

Dr. Eisel, your core business is individual software solutions on the path to digital transformation. How valuable is data for you?
Dr. Markus Eisel: Well, we develop individual software solutions on behalf of our customers. Thus, the question must rather be: "how valuable is data for our customers". This can be answered with a "very valuable". Many companies have now realized that information is very important for their respective business. Whether this is the mechanical engineering company, which optimizes its service processes on the basis of comprehensive information about the condition of its machines; or the automotive manufacturer, which has understood that information about the behavior of its customers is fundamental knowledge for the further development of its products and services.

Intelligent mobility concepts

Cities in particular urgently need intelligent mobility concepts in order to be prepared for the ever-growing urban living space - What challenges and potentials do mobility service offerings, autonomous driving and electromobility bring with them?
Dr. Markus Eisel: At the moment, the mobility service market is developing rapidly, a multitude of services and products are emerging, countless start-ups are being founded - in Berlin alone, there are over 200 start-ups related to mobility. Many of the projects, companies and initiatives have a narrow focus, but in terms of mobility concepts they are all connected. The challenge is to connect these many different services. Integrating platforms and ecosystems are needed here, which can be highly complex. The question is who will create them.

Optimal charging and parking infrastructure

In your presentation at "mobilität querdenken 2019", you present us with the City Analytics research project, a digital ecosystem for an optimal charging and parking infrastructure - can you provide a small foretaste of how charging and parking will become easier in the future?
Dr. Markus Eisel: The success of new technologies depends very much on user acceptance. And this is where convenience and usability count. In terms of electromobility, this is the convenience of the motorist and here the charging and thus the charging infrastructure plays a major role. Since charging processes take more time than refueling, even in the medium term, it is essential to have charging infrastructure where the vehicle will be parked for a long time anyway. And that includes parking garages. If they now develop into mobility hubs, a well-designed charging infrastructure that is optimized in all dimensions will be a key success factor for modern mobility concepts.

Thank you Dr. Eisel and see you soon in Nuremberg!

One thing is clear: the world of mobility is changing radically and will continue to change, not least as a result of digitization. But what exactly does this change look like? Are we already in the middle of it or just at the very beginning? What impact will this change have on our society and the fulfillment of our individual mobility needs? Which technologies will be successful in the long term? Which business models can we build on in the future? How can the huge innovation potential of digitalization be used for mobility? Can it be used to save our environment, our planet? Learn more about the event now!

The "mobilität querdenken" congress regularly provides impetus and food for thought on the design of a new mobility ecosystem. (Photo credit: Stocksy©Lauren Naefe)