Significant slump in sales of heaters

Heating sales slump by 46 percent in 2024 - heat pumps show slight increase

29.01.2025

Source: E & M powernews

Overall, sales of heating systems and heat generators slumped by half last year. Only heat pumps showed a slight increase at the end of the year.

Heating system manufacturers sold a total of 712,500 heat generators in 2024, according to the Federal Association of the German Heating Industry (BDH). This is a 46% drop in sales compared to 2023. In the record year of 2023, manufacturers sold more than 1.3 million heat generators. In the previous years, sales amounted to 929,000 in 2021 and 980,000 in 2022.

"The current framework conditions are not conducive to stimulating the modernization market. The next German government must urgently take measures to return the heating market to a reliable long-term growth path," comments BDH Managing Director Markus Staudt on the market situation.

Sales of all heating technologies declined

According to the association's figures, the negative trend affected all heating technologies last year. With 193,000 heat pumps sold, this segment also shrank by 46 percent compared to the same period in the previous year. However, the BDH considers it a positive sign that the number of approved funding applications for heat pumps increased towards the end of the year. In December alone, 46,000 applications were approved. For the year as a whole, 192,406 applications for subsidies were approved.

With 24,000 appliances sold and a drop of 52 percent, sales of biomass heating systems also declined. The decline in sales of heat generators also affected heating components such as solar thermal systems, heating pumps and ventilation systems with heat recovery. The low level of new construction activity further exacerbated the trend.

The BDH sees a number of reasons for the development in sales. In addition to the protracted debate surrounding the Building Energy Act (GEG) and the resulting uncertainty among consumers, the complex regulations of the Act are perceived by many consumers as a constraint, according to the BDH. Furthermore, the municipal heating planning associated with the GEG is causing people to put off modernizing their heating systems and wait for possible offers from their local authorities.

Sales trends in the heating market 2024
(changes in percent compared to the same period of the previous year)


Overall market for heat generators

-46 percent

712,500 units

Heat generators (gas)

-48 percent

410,500 units

-Gas condensing boilers

-49 percent

358,500 units

-Low-temperature gas

-45 percent

52,000 units

Heat generators (oil)

-25 percent

85,000 units

-Oil condensing boilers

-23 percent

84,500 units

-Low-temperature oil

-80 percent

500 units

Biomass

-52 percent

24,000 pieces

-Logs

-54 percent

4,500 units

-Pellets

-54 percent

13,000 units

-Combi boiler

-54 percent

2,500 units

-Wood chips

-39 percent

4,000 units

Heating heat pumps

-46 percent

193,000 units

Air-to-water

-46 percent

178,000 units

-Brine-water

-45 percent

13,000 units

-Water-water and other

-25 percent

2,000 units

 


Author: Heidi Roider