Marketing mix | Your recipe for success

Marketing is more than just advertising. It's about how you make your creative offer visible. And in such a way that it reaches the right people. Our bayernkreativVISUAL "Marketing mix" shows you how to reach your target group with a clear strategy and a coherent overall picture. Your way: authentic, well thought-out and effective.

Our bayernkreativVISUAL "Marketing Mix" guides you through the most important stages:

• Product: The salt in the soup. What makes your offer special? Show what the real added value is.
• Price: How much is the fish? Find a fair, sustainable pricing strategy for you and your customers.
• Place: Get to the meatballs. Choose the right distribution channels - from direct sales to retail.
• Promotion: The cherry on the cake. Draw attention to yourself with targeted communication and a strong presence.

Whether for solo freelancers or small cultural enterprises: With a well thought-out marketing mix, you can create a professional basis for sustainable success. Our visual guide will help you to market your creative offering in a structured, effective and authentic way.

Illustration: Marie Gutmann
Text: Kerstin Rank

The VISUAL is based on the bayernkreativBEITRAG "Marketing", written by Kerstin Rank. Here you will find even more tips on how to find your way in the market with strategy and clarity.

To the bayernkreativBEITRAG I Marketing