EinDruck³ 2023 - Interview with Ralf Anderhofstadt, Daimler Truck AG

Ralf Anderhofstadt is Head of the Center of Competence Additive Manufacturing at Daimler Truck AG and a speaker at the EinDruck³ expert forum, which will take place on April 26, 2023. We spoke with him in advance about how the additive transformation can succeed and how 3D printing improves existing business models.

Title Interview with Ralf Anderhofstadt, Daimler Truck AG

The title of your presentation is "Additive Transformation Makes the Future!" How do you define the term additive transformation?

By additive transformation, we mean the holistic implementation of industrial 3D printing in the company. And this goes beyond the purely technological component. In addition to the compelling need for process adjustments, it is essential to give primary consideration to the human factor, i.e. to integrate and involve colleagues from the very beginning. We very often observe that 3D printing is driven in one team or area, but the holistic view across departmental boundaries is forgotten. There is a lot of potential here, especially in illuminating additive manufacturing from all angles in the company. In addition, fears and concerns can be avoided in most cases if the workforce is picked up and involved.

How will additive manufacturing change existing business models of manufacturing companies? What role do aspects such as licenses and virtual spare parts warehouses play?

Additive manufacturing is clearly an enabler for digital business models. If you take a holistic look at 3D printing in series production and look at the added values, you cannot avoid the digital 3D printing business. The creation of the digital twin and its integration into a virtual warehouse results in a multitude of advantages from an economic, but also from an ecological point of view. For example, production downtime can be avoided due to increased transparency. Furthermore, additive manufacturing offers companies the opportunity to expand their business model and sell 3D printing licenses or usage rights. We at Daimler Trucks and Buses are also taking advantage of these diverse opportunities: with our 3D Printing Competence Center, we offer various services related to additive manufacturing, such as data preparation, digital warehousing and, if required, component manufacturing.

Why are exchange formats and discussion groups like those at EinDruck³ so important for the industrialization of additive manufacturing?

In 3D printing in particular, many different points of view still prevail and, unfortunately, applications in the prototype sector or for certain gadgets are still very often mixed with industrial 3D printing. We feel this again and again also in the exchange with our customers, but also with many companies from other industries. Exactly for this reason, the exchange and the demonstration of the great potentials are extremely important. Our goal is to push this common exciting future field with many companies from a wide range of industries.

Thank you for the exciting conversation! We look forward to your session at EinDruck³!

Generating knowledge together instead of one lecture after the other

Passive knowledge transfer was yesterday! EinDruck³ offers you the opportunity to discuss current issues and challenges in additive manufacturing with other participants in interactive sessions. The sessions will focus on resilience and digitalization and will be moderated by experts from business and science (Siemens, EOS, Daimler Truck AG, toolcraft AG, DB Schenker, Fraunhofer Institute for Manufacturing Engineering and Automation IPA, University of Bayreuth, Munich University of Applied Sciences). Also benefit from exciting key notes and pitches and learn how to make your company fit for the production of the future.

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