How to innovate: Tracking the future with trend and technology scouting

Track the future with trend and technology scouting

Recognize trends and technologies early on and act in a targeted manner to stay one step ahead of your competitors! How many times have you heard this phrase? We lost count, but it was often. You can't really imagine much under it. That's why today it's time to elicit concrete tips for your business success from our colleague Dr. Marcus Rauch - head of Digital Innovation Platforms at Bayern Innovativ.

The roadmap mentioned in the podcast can be found here . And below is information on the workshops mentioned: