How to innovate - Just do it

How to innovate - Just do it! (08/03/2020)

Innovation is not a can-do activity, but a must-do activity in order to stay one step ahead of the competition in the long term. In this context, radical innovations are the supreme discipline with two sides. On the one hand, they promise great potential for growth and corporate success. On the other hand, they entail the highest degree of risk and capital investment.

We talk to our colleague Dr. Tanja Jovanovic about why innovation management is indispensable for companies and how SMEs can also increase their innovation potential - for example, with the help of our networks.

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Dr. Tanja Jovanovic

Moderation

Dr. Kord Pannkoke (in memoriam)

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